Latta Road Nursing Home East

2102 Latta Road, Rochester, NY 14612

(585) 225-0920

2Overall Rating★★☆☆☆
For profit - IndividualMedicare and Medicaid
Compare This FacilityMore in New York

Quality Ratings

Overall
★★☆☆☆2
Health Inspections
★★★☆☆3
Staffing
★★☆☆☆2
Quality Measures
★☆☆☆☆1
Long-stay QM
★☆☆☆☆1
Short-stay QMN/A

Facility Details

Licensed Beds40
Avg Residents34
CountyMonroe
Sprinkler SystemYes
Chain / SystemHURLBUT CARE
Ownership ChangedNo
Resident CouncilResident

Staffing (hrs/resident/day)

RN Hours0.38
LPN Hours1.40
Aide Hours2.15
Total Nurse Hours3.93
Weekend Nurse Hours3.44
Nursing Turnover67.9%
RN Turnover75%

State Staffing Compliance

New York Minimum3.5 hrs/resident/day
This Facility3.93 hrs/resident/day

Penalties & Enforcement

1
Total Penalties
$8,979
Total Fines
0
Payment Denials
N/A
Infection Citations

Ownership

Recent Ownership Change
Primary OwnerHURLBUT, ROBERT
Owner TypeIndividual
Chain / OrganizationHURLBUT, ROBERT
Facilities in Chain13

Cost Context: Average in New York

$505
Private Room/day
$15,353
Private Room/mo
$462
Semi-Private/day
$324
Medicaid Rate/day

Average cost in New York: $505/day private room. Source: CareScout/Genworth Cost of Care Survey 2025.

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Data from CMS (Centers for Medicare & Medicaid Services), processed 2026-03-01. CMS Provider ID: 335618